Think you need to be an elite athlete to have a career in sports? Think again.

The modern sports industry is a massive ecosystem that relies on much more than physical talent. In fact, many of the most rewarding and impactful roles are off the pitch, in management, operations, marketing, and planning. If you’re passionate about sports but not playing professionally, here’s how you can still build a successful career in the industry.

Sports is Big Business

From local clubs to international federations, sports has evolved into a multi-billion euro industry. Behind every match, event, and sponsorship deal are professionals working tirelessly to ensure everything runs smoothly—and profitably.

Key Non-Athlete Roles in the Industry

  • Sports Manager
    Oversees operations, staffing, and the development of a club or sporting organisation.
  • Event Coordinator
    Plans and executes sporting events, tournaments, and matches.
  • Marketing & Sponsorship Specialist
    Promotes clubs, negotiates sponsorships, and grows fan engagement.
  • Facilities or Venue Manager
    Handles maintenance, logistics, and scheduling of sports venues.
  • Athlete Development Manager
    Focuses on training plans, performance data, and career progression—without stepping onto the field themselves.

How Do You Get Started?

The best way to break into the sports industry is through education and hands-on training. Our MQF Level 5 Sports Management Course offers exactly that: a structured, 60 ECTS qualification designed for those who want to be part of the action—off the field.

Why Choose Avanza’s Sports Management Course?

  • Nationally recognised
  • Industry-experienced tutors
  • Focused on practical, real-world applications
  • Opens doors to various career paths in the sports world

You don’t need to wear a kit to be part of the team.

With the right training, you can help shape the future of sport in Malta and beyond.